Exploring customer insights, future lifestyle trend analysis in combination with business and brand objectives, to define a campaign strategy and positioning to optimise brand marketing initiatives during a given period of time.
Categories: Asia Pacific Strategic Marketing, Disruptive marketing, Fashion, retail positions, Hong Kong, PR, Social Media, Strategic marketing • Tags: advertising, asia pacific, brand positioning, christmas, christmas campaign, Disruptive marketing, fashion, Hong Kong, lane crawford, marketing campaign, PR, retail, Strategic marketing
Management of all strategic content planning, production and performance analytics, across all rest of world and china social media channels, including; Instagram, twitter, Facebook, YouTube, Pinterest, WeChat and Weibo. Advertisements
Categories: Fashion week, Fashion, retail positions, PR, Social Media, Strategic marketing, Uncategorized • Tags: content, content production, content strategy, fashion, Fashion week, lane crawford, PR, social lead, Social Media, Strategic marketing